Lakewood Vs. New Square


“…and Israel encamped there, opposite the mountain.” (Shemos/Exodus 19:2) Rashi says quite clearly that B’nai Yisroel were like one person with one heart. It was, in fact, the only time we all agreed on anything. This is what I usually think about on Shavuos.

On the second day of Shavuos this year, as I was reading a copy of the Yated Ne’Eman I laughed out loud. Then I shed a tear.

The fine print of this ad for Lakewood Farms Orange Juice reads:
Don’t be fooled with new designed easy pour containers that contain only 59oz. and cost as 64oz. [Yes, this is what was printed] At Lakewood Farms, we never cheat. Our Orange juice still contains 64oz., freshly squeezed from fine Florida Oranges. A wise consumer chooses carefully.

Wow!! Lakewood has finally attacked New Square. And what great timing. As yidden across the world celebrate Shavuos, as we receive the Torah as one people, as we put aside our differences and concentrate on how Hashem’s Torah unites us all…the war for the who’s orange juice is more heimish breaks loose. Now I did see the repacked “easy pour” New Square. I even bought it for Pesach, along with my Tropicana. I actually commented to my wife about how it might be deceiving to consumers when they finally figure out they’re only getting 59 ounces of juice. But I chose to buy it. I knew what I was paying for. And the truth is, I hope, that most people know what they’re paying for. It’s their money and their choice.

You never see an ad for Coke stating that you shouldn’t buy any cola that comes in a blue can, do you? You never see Artscroll ads stating that they use special thinner paper so that their 2 inch thick sefer really contains more pages than a regular 2 inch thick sefer, do you?

I find it sad when Derech Eretz and Mentschlekeit go out the window for quick $2.99. I ask myself, “How can I raise my children to be B’nai Torah when Lakewood Farms has to slam New Square?” This ad on page 48 of the Yated is only a small example of the bigger picture. I’m surely not the first to mention it, but Lakewood…Litvish. New Square…Chassidish.

It’s not just that one derech is right, it’s that the other derech is totally wrong. That’s the real problem.

We quickly forget that prior to reaching Har Sinai, we crossed the Yam Suf. Each shevet had their own route. Each shevet actually had their own nuach (so I’ve been told). We all are different. We dress differently, we have different minhagim, send our kids to different schools, and we have different outlooks. Yet, for the Kavod Hashem, to accept the Torah, we were one. Why couldn’t I have read about Achdus on Shavuos after a night of learning, instead of about orange juice?

PS: My thanks to Yitzy and Rana Wechsler for letting me read their copy of the Yated. For the record, my family is a Tropicana family. I don’t have anything against Heimeshe brands, but I’d rather show Tropicana that having hashgacha matters to me, as a consumer.

Oberserving the Mashgiach

(Pictured to the right: Rav Mattisyahu Salomon and Rabbi Pinchas Stolper, in a photo I took 3 feet away from them)

I had the incredible opportunity this past Sunday, May 7th, to join about 1200 other Jews to celebrate in the dedication of the new home of Congregation Adas Yeshurun Anshe Kanesses Israel (West Rogers Park, Chicago) and the Hachnassas Sefer Torah, of a Torah that has been in the family of the shul’s Rabbi, Rabbi Zev Cohen, for over 102 years. It seemed that for the Chicago Tribune this was the hightlight of the day, as evident here:
http://www.chicagotribune.com/news/local/chicago/chi-0605080206may08,1,4753021.story
It was a beautful event that started with a five block procession full of music, dancing, and true simcha, and ended with words of chizuck from Rav Salomon. The Tribune, which did a great job covering the monumentous event, didn’t see what I saw. They did have a picture in paper of Rav Salomon (stating that he was venerated) but that was the only reference to him. The Tribune was kind enough to quote me, though. Sadly they opted not to print everything I said.

What they didn’t print was that as incredible as it was to see boys from Skokie Yeshiva dancing with boys from Telshe, as great as it was to see so many people come out to show unity for the one thing that unites all Jews, the Torah, it was just as great that Rav Salomon came to Chicago to attend the simcha.
My six year old and I were there right when he came outside to go under the chuppah and start the march up Sacramento towards Touhey. As Rav Mattisyah went under the chuppah, countless children, including my son, came up and gave him a Shalom Alechiem. He smiled at each child and extended his hand numerous times.

As the Mashgiach walked, flanked by Rabbi Cohen and Rabbi Stolper (Rabbi Cohen’s father-in-law), I could see true simcha in his face. I couldn’t help but think to myself, “How cool is this. I’m dancing literally 3-4 feet away from the Mashgiach of Lakewood. In his hands is a Torah that has survived our darkest hours in recent history. This Torah has been in America since 1906 and watched Torah Judaism blossom”. I watched how carefully he took each step, holding all that we all hold so dear in our hearts…the Torah. I watched him smile, shake hands, and speak of how important limud Torah is and how we must remember this day and what it mean to us and our children. A true Adam Gadol in every sense of the word.
To attend Sunday’s event was an honor. To have Rav Mattisyahu Salomon attend was a koved for the community. To attend it with by son, unforgetable.

A Special thanks to Blogger Rafi G, for linking my blog to his post on Sunday’s event.
http://lifeinisrael.blogspot.com/2006/05/unusual-hachnassat-sefer-torah.html

Why We Don’t Have a Gadol Hador

Rabbi Harry Maryles wrote an excellent piece, about what it take to make a Gadol Hador for today. I posted this:
I wonder if yiddishkeit can actually handle a Gadol HaDor? I’m hoping to get feedback from people older than I am (I was born in 1970), but was yiddishkeit more unified 35-50 years ago. I know there were less yeshivas and day schools. Were we more tolerant of other hashkafos in the 50’s and 60’s? Parents and their children were, literally, the post-Holocaust generation. They survived near extinction and saw a home-land be born. I think most frum Jews under the age of 40 today would have a problem universally accepting ONE Gadol.
Now, let me expand why it will be hard for those under the age of 40 to have ONE Gadol. Once I read Rabbi Maryles’ post I solved a puzzle that had been brewing in my head for over two years. Most trends and movements in the non-Jewish world eventually ripple into frum society. The best example is the Enlightenment with brought about Haskalah.

Over two years ago I read about Generation C on the Trendwatching website. Check this out here, and then click back.

I wondered when would the frum world become victims to Generation C… the content Generation? We live in a world where we control as much of our individual content as possible. I’ve got 40 ringers on my Treo, not to mention the mp3’s I can use as ringers (not during Sefira, of course). We’re blogging, My Spacing, and creating our own content. Even Artscroll has cashed in on helping us indivualized our davening content… here.
Do we really need four types of leather to choose for our siddurim?
The general division of frum yidden is only magnified by those of us who fall into “Generation X”. So named, because we don’t fit into any description. We are fragmented. It’s really no surprise that there is division among todays’ RW, LW, Charedim, Modern, parents, teachers, and principals. If we don’t know who we are, how can anyone accept on Gadol?
As I think about what e-lists I belong to I’m as confused as anyone. On any given Friday, I’m printing: Rabbi Frand, Rav Kook, Yated, and Torah MiTzion…just to name a few. Why? Because I’m controlling the content of what I read on Shabbos!!!
If I had to guess, my generation won’t have a Gadol Hador. It will take a generation to realize that fracture won’t help klal Yisroel. With Hashem’s help my children and Rabbi Maryles’ grandchildren will have worked out the issues and once again we will have a Gadol.

The Catskills…Ablaze with Chessed

I am a big fan of good news and seeing the tov in things. It happens to be something I daven for everyday. I couldn’t help but smile when I read the following story posted today from the Jewish Week, http://www.thejewishweek.com/news/newscontent.php3?artid=12346.

It’s sad that this fire didn’t seem to make it into the media as much as the fire in Boro Park a few weeks ago. It must have been the worst feeling for those guests, erev Pesach to have to start worrying about where they would spend Yom Tov. Baruch Hashem, other hotels opened their doors and their hearts to those displaced yidden. During the time of Sefiras Ha’Omer we are given an opportunity to prepare ourselves to receive the Torah. The act of chessed whick took place in the Catskills is a great start. It serves as in inspiration to me.

There were police, firemen, Jews, and a fire. No rioting, no massive blogging about Chillul Hashem, no pointing the finger. Just Jews helping Jews. Rabbi Akiva would have approved.

The Mussar from a Haircut
Wecome to my first entry.
I got my pre-Pesach haircut yesterday. As a newcomer to Chicago, someone recommended a gentleman in my neighborhood, West Rogers Park. I walked in, sat down, and we started talking. He told me he gives haircuts to alot of orthodox people. In fact, he’s cut hair for 3 years olds, post-upsherin, (inlcuding kids that belong to some of my closest friends. Well, after the cut was finished, he held up the mirror, so I could take a look at the final product. “Now you look like a mentch. Of course, it’s not hard to look like a mentch, is it?” he said.

I was stunned. You know, he’s right. He’s never learned in cheder or opened a copy of Mesilas Yesharim. In fact, my new barber isn’t Jewish. This man who sees frum Jews 5 days a week for a living touched on a cornerstone of my Hashkafa. Acting like a Mentch is just as, if not more, important than looking like a Mentch. Klal Yisroel seems to have forgotten this. Just look at what happened last week in Boro Park. Or look at the person in the grocery store fighting with some for as space in line (especially before Pesach). What happened to being a Mentch Yisroel (for the Rav Hirsh fans reading this)?

My conversation at the barbershop sent me back in time almost 16 years ago. I was at YU and it was right after Lag B’Omer. Like everyone else it was time for haircut. I walked a few blocks and found a place that seemed off the beaten path. I had been sitting in the barber’s chair for about 2 minutes when in came Rabbi Dovid Lifshitz, Z”TL, the Suvalker Rav, and his shamash.
Reb Dovid, as he was known, sat next to me, and I froze. I had seen him around YU, heard about him, but never had any contact with someone of his caliber. “Nice day for a haircut”, he said. He then proceeded to ask me my name, where I was from, what brought me to YU, etc. He was interested in who I was. He didn’t mention anything about himself, except introducing himself to me as one of the teachers at YU.

Acting like a Mentch is just as, if not more, important than looking like a Mentch. My barber knew this, and Reb Dovid embodied it. What can we do to promote this lost yesod of yiddishkeit?